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Choose any combination. The baseline values are placeholders, not validated market benchmarks.
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These are user-selected scenarios, not a probability-weighted forecast. Editorial placements cannot be guaranteed.
Market-by-market breakdown
| Market | Placements | Illustrative value |
|---|
What the numbers mean
Each market’s illustrative per-placement USD assumption is multiplied by the number of hypothetical placements per release, the number of releases, and the selected publication mix. The ten placeholder baseline values are: United States $4,500; United Kingdom $3,200; Germany $2,800; France $2,500; Japan $3,000; China $2,400; India $1,500; Singapore $1,800; Australia $2,200; Thailand $1,000.
Methodology limitation: These are unverified scenario inputs, not audited Foundeast results or publication rate cards. Advertising value equivalency (AVE) is a disputed proxy and is not an accepted measure of PR effectiveness or business ROI. Actual campaigns should be evaluated through coverage quality, audience relevance, message pull-through, referral traffic, and business outcomes. Paid distribution and earned editorial pitching are distinct activities.
Does Foundeast guarantee placements?
No. Editors independently decide what to publish. The model does not estimate placement likelihood.
Is this the cost of the campaign?
No. Request a tailored proposal for agency fees, distribution costs, and potential paid placements.
Request a tailored international PR plan
Send your selected scenario to Foundeast for a realistic assessment of target media, newsworthiness, and scope.